DALLAS, Sept. 17, 2026 — Prospera Financial Services (Prospera), a wealth management firm supporting a nationwide network of independent financial advisors, announced today it was recognized as the winner of the Service category for Broker Dealers Under 1,000 Advisors in the 2026 Wealth Management Industry Awards. The “Wealthies” is an annual awards program honoring outstanding achievements by companies, individuals and organizations that support financial advisor success.
The award recognizes Prospera’s Operations Concierge Program, an advisor-focused service model designed to simplify operational support and deliver a more responsive, personalized experience. Designed with efficiency and accessibility in mind, the program offers direct access to dedicated operational resources and personalized assistance tailored to each advisor’s needs. Through a centralized support model, advisors can more easily navigate complex or time-sensitive service requests, reduce administrative burdens and access timely solutions.
“The Operations Concierge Program was built around listening to advisor feedback and finding meaningful ways to simplify operational processes while maintaining a personalized level of support,” said Tarah Williams, president and chief operating officer of Prospera. “We’re proud of the impact the program has made and are honored to be recognized alongside so many outstanding firms across the industry.”
Nearly 1,400 nominations were submitted for the 2026 Wealth Management Industry Awards from over 500 unique companies. Winners were selected based on their ability to demonstrate innovation, measurable impact and meaningful improvements to the advisor experience.
This recognition marks another milestone for Prospera, which has earned nine Wealth Management Industry Awards and thirteen finalist honors over the years. The firm continues to invest in programs, technology and service offerings designed to strengthen advisor support and help independent financial advisors thrive.
About Prospera Financial Services
Founded in 1982, Prospera Financial Services, Member FINRA/SIPC and a Registered Investment Adviser, is a boutique independent broker-dealer headquartered in Dallas, Texas. Built by advisors for advisors, Prospera combines a service-driven culture with the flexibility, independence, and resources needed to help financial professionals grow their businesses and better serve their clients. The firm supports independent financial advisors nationwide through personalized support, innovative solutions, and strategic clearing and custodial relationships. For more information, visit www.prosperafinancial.com.
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