Built by advisors, for advisors. Prospera’s exclusive, boutique firm of savvy professionals knows how to help you achieve your goals—because we know what it’s like to sit in your chair. With a number of products and services tailored to your exact needs, we have the power and experience to get you where you want to go. Our heart and passion have always been in providing our advisors with whatever you need to achieve your dreams. And when you join us, that’s exactly what we’ll help you do.

Reach your goals with Success Your Way.TM

For our advisors and ourselves, meeting the status quo simply isn’t enough. That’s why we strive for excellence every day to give you exactly what you need to excel with our program, Success Your Way.™ Our new breed of independent firm encourages every advisor to call the shots and define your own brand of success. That way, together, we can develop the true independence, flexibility and support you need to successfully run, grow and protect your business.
Watch Tim Edwards’ interview with the Dallas Business Journal and hear how Prospera continues to elevate advisor’s success – their way.
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A partnership with Prospera brings BIG benefits.

Prospera not only allows, but cheers on creative, personalized entrepreneurial thinking by our advisors. There is nothing that gives us greater joy than seeing our advisors reach their full potential—no matter what that looks like to you. As a firm built by advisors, we understand the challenges and opportunities you have as a professional business owner. Chances are that if you are already independent, you are not quite as independent as you would like to be. And that’s why we’re here.

No matter what your dreams are or how you define success, Prospera provides the flexibility to customize our offering for you. Whether you would like to tap into our practice management system, need help setting up a fee-based model or want to work with your own money-manager from home, we have experts to help. Because we are a boutique, privately owned firm, we get to know each and every one of our clients so that we can focus on you and your goals and provide the customized tools and support you need.

No matter if you’re in need of best practices from our full-time practice management group or access to education, Prospera has every product and tool from the major wirehouse firms and then some. We like to think of ourselves as the perfect hybrid. With access to all of the products and services of the largest broker-dealers in the country, the mindset and service-driven culture of a boutique firm and selectivity with whom we hire, we’re able to focus every bit of our attention on serving our advisors and exceeding your needs.

What our advisors are saying

They give us the autonomy to be able to run our own business and do it the way we want to do it.”
David LittleLittle & Associates Wealth Management

Our Ritz-Level Service

Inspired by Ritz-Carlton, delivering gold standard service is a mission of Prospera that we continuously strive for in every interaction with our clients. That’s why, in April 2014, Prospera executives completed a week-long Ritz-Carlton “boot camp”. Since then, employees have adopted practices and values that we can incorporate each day at work and at home. We also keep visual reminders like our credo cards, which list the 28 fundamental behaviors that drive our values, along with Key Success Factor pyramids on our desks, which keep us goal-focused.

Getting service quality right is what we are about. From best practice guidance to form distribution and processing, Prospera has implemented over 100 service standards to give you the resources you need to run your business. And if those standards are not met, our Service First Program invites you to submit a comment and receive $50 – that’s how much we care about closing gaps and fixing any issues as soon as they arise.

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